Starting A Company Episodes

Every founder eventually becomes the bottleneck. Deals wait for your approval. Customers expect you on every call. Your team slows down when you step away. This episode shows you how to break that pattern permanently. In Modu...

Most founders treat partnerships as a nice‑to‑have. For many businesses, they are the fastest path to scale—if you build them correctly. In this episode of the Start a Company series (Module 6, Episode 3: Growth & Scale), you...

Most founders track metrics. Very few track the right ones — and that mistake leads to bad decisions, broken unit economics, and lost credibility with investors. In this episode of the Starting a Company – Growth & Scale seri...

Most founders think about raising a Series A too early—before they have repeatable revenue, a defensible growth model, or real evidence of product‑market fit. Others wait too long, missing the window to scale while momentum i...

Every founder and leader will eventually make a bad hire. What separates strong companies from fragile ones isn’t whether it happens — it’s how quickly you recognize the mistake and how professionally you handle the exit. In ...

Culture isn’t perks, ping‑pong tables, or posters on the wall—it’s the behaviors that get rewarded, tolerated, or punished, whether you’re intentional about them or not. In this episode of the Starting a Company Series (Modul...

Equity is one of the most powerful tools a startup has to compete with big companies for top talent — yet it’s also one of the most misunderstood. In this episode, we break down equity and compensation from first principles, ...

Hiring your first team members is one of the most important — and most dangerous — decisions a founder will make. In this episode of the Start a Company Series (Module 5, Episode 2), we break down the legal and practical diff...

Your first hire is the most consequential decision you’ll make as a founder—outside of choosing a co‑founder. Get it right, and you multiply your output. Get it wrong, and you can lose six months managing a problem instead of...

Most early‑stage founders don’t fail because of bad ideas — they fail because their tools slow them down instead of speeding them up. In Module 4 · Episode 5, we break down the Essential Tools Stack every startup needs to ope...

Most early‑stage founders believe marketing requires a big budget. It doesn’t. In this episode of the Starting a Company Series (Module 4 — Episode 4), you’ll learn how to build an audience, generate inbound leads, and create...

Most founders say they hate selling — yet every successful startup depends on it. In this episode of the Starting a Company Series, we break down a practical, founder‑led B2B sales system designed specifically for early‑stage...

Most founders underprice — not because they lack confidence, but because they’ve never been taught how pricing actually works. In this episode of the Starting a Company series (Module 4, Episode 2), we break down Pricing Stra...

Before you scale a startup, raise capital, or hire your first team, you must answer one critical question: How does your business actually make money — and will it scale? In this episode of the Start a Company Series (Module ...

Most pitch decks don’t fail because the idea is weak — they fail because they’re built to explain everything instead of earning a conversation. In Episode 5 of Module 3 of the Starting Your Company, this presentation breaks d...

Most founders chase venture capital first—then wonder why they gave up too much ownership too early. In Episode 4 (Start a Company Series · Module 3: Funding Your Company), you’ll learn the non‑dilutive funding landscape—capi...

Most founders pitch venture capital the wrong way—not because their startup isn’t good, but because they don’t understand how VCs actually make decisions. In Episode 3 of Venture Capital Demystified, we break down how venture...

Raising your first outside capital is one of the most important — and most misunderstood — moments in building a startup. In Episode 2 or module 3 of the Starting a Company series, we break down the fundamentals of pre‑seed f...

The most important funding decision you’ll make as a founder isn’t which investor to pitch—it’s whether you should raise outside capital at all. In Episode 1 of Module 3: Funding Your Company, we break down the real trade‑off...

Most startup failures don’t come from bad ideas — they come from preventable legal mistakes. In Episode 5 of our Legal Foundations Module for the Starting a Company, we break down the essential contracts every founder needs t...

Protecting your ideas is one of the most critical steps when starting a company, and it’s also one of the most misunderstood. In Module 2, Episode 4 of the Starting a Company series, we introduce the fundamentals of intellect...

Most founders don’t lose their businesses because of bad ideas — they lose them because they mix personal and business finances. In Module 2 Episode 3 of the Starting a Company series, we cover one of the most skipped — and m...

Thinking about starting a company but unsure how to incorporate your business correctly? In Module 2 Episode 2 of the “Starting a Company” series, we break down how incorporation works, why it matters, and how to choose the r...

Starting a company? Your business structure is one of the most consequential early decisions you’ll make—because it affects liability protection, taxes, credibility, and fundraising. In Module 2 (Legal Foundation), Episode 1,...