What if your business data wasn’t just internal… …but something customers and partners could access, integrate, and pay for? In this episode (Module 5, Episode 4), we break down AWS API Gateway—the service that transforms you...
Your domain name is your business’s front door. If DNS is slow, misconfigured, or goes down… your entire online presence disappears. In this episode (Module 5, Episode 3), we break down AWS Route 53—the service that turns DNS...
What happens when your traffic suddenly spikes? If you’re running on fixed infrastructure… your app crashes. If you’re using AWS Auto Scaling… your infrastructure adapts in real time. In this episode (Module 5, Episode 2), we...
Your website might be fast… for you. But what about someone in London? Singapore? California? In this episode (Module 5, Episode 1), we break down AWS CloudFront—the global CDN that delivers your content from 450+ edge locati...
Every founder and leader will eventually make a bad hire. What separates strong companies from fragile ones isn’t whether it happens — it’s how quickly you recognize the mistake and how professionally you handle the exit. In ...
Culture isn’t perks, ping‑pong tables, or posters on the wall—it’s the behaviors that get rewarded, tolerated, or punished, whether you’re intentional about them or not. In this episode of the Starting a Company Series (Modul...
Equity is one of the most powerful tools a startup has to compete with big companies for top talent — yet it’s also one of the most misunderstood. In this episode, we break down equity and compensation from first principles, ...
Hiring your first team members is one of the most important — and most dangerous — decisions a founder will make. In this episode of the Start a Company Series (Module 5, Episode 2), we break down the legal and practical diff...
Your first hire is the most consequential decision you’ll make as a founder—outside of choosing a co‑founder. Get it right, and you multiply your output. Get it wrong, and you can lose six months managing a problem instead of...